Yes, yes this is completely true. They have been advertising the launch by placing huge shopping bags with Beckham's face on them in public squares. And the launch for the undies took place just today featured mannequins resembling the soccer stud. OBSESSED.
Beckham is known for his amazing body and he already puts out fresh scent colognes. This underwear line for H&M was the perfect thing for him. And I must add that is is amazing for H&M, who have a reputation with teaming up with only the hottest of designers and celebs!
The collection includes boxer shorts, briefs, shirts, longjohns, and pajama pants. It seems to only be in black, gray, or white...but I'm sure other colors are possibly available. Have to check more into that. The line will be shown in US stores starting tomorrow. So girls if you want to get your man something that will remind you of David Beckham then I think these are the perfect gift for Valentine's Day for both of you ;)
Now let's all just take a couple seconds to appreciate the sexiness of David here.